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The web page londonbridgechiropractic.co.uk had the following in the homepage, "Looking for a London Chiropractor? Located on Borough High Street in Central London, is just a 2 minute walk from London Bridge Station." We saw that the website stated " This conveniently located London Chiropractor." It also said " Provides treatment for a range of conditions including, but not limited to RSI, headache, low back pain, spinal disc problems and sports injuries. Please call to enquire or arrange an appointment on 07841 508 188. Most forms of insurance accepted." The header had London Chiropractor as the highest ranking optimized keyword. This keyword is followed by London Chiropractic, London Bridge, and Chiropractor which isn't as urgent as London Chiropractor. The other words londonbridgechiropractic.co.uk used was UK. lower back pain is included but will not be understood by search crawlers.